wright’s better bacons
wright brand bacon
Tyson brand Wright is known for the quality of its bacon, having spent 100 years mastering its hand-trimmed, thick-cut, real-wood-smoked product. In other words, the brand knows a thing or two about making the best bacon. Now, Wright is setting out to help fellow Bacons across America become the best version of themselves – whether through a kitchen makeover, much-needed vacation, or an updated wardrobe. The brand has launched "Wright's Better Bacons," a nationwide contest offering four applicants the chance to win $10K. The key criteria? Your surname must be "Bacon".
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Edu Cintron / Geoff Berg, Creative Directors
Chris Deaver, Writer
Alexandra Davis, Design & Art Direction
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PR Newswire “Wright Brand Sets Out to Improve the Lives of People Named Bacon Across America”
Meat + Poultry “Wright Brand prepares to help people named Bacon”
FOX News “This company wants to give you $10,000 for being named Bacon”
World Branding Forum “Wright Brand Wants to Make Every Bacon Better With Nationwide Contest”
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